Only 20 years past, electronic typewriters were used by administrative assistants for office correspondence. Now the majority of folks do not even understand what a typewriter is. Brickandmortar shops now have on-line rivalry through optometry sites.
Surveys suggest that customers want to do more and more company online. Patients would additionally like to get advice about their present optometrists they can study at their convenience. Can you use your web site to transform your company while preserving privacy and help your clients?
Your site probably has a contact choice where patients can send a message which is going to be forwarded to your office email to you. Motivate your patients to use this attribute if they want to schedule an appointment or want advice. You will need to retain this in their patient files. This will protect your patients and you from invasions of privacy.
– Use your site as a promotion tool. Upgrade your content often, so that patients are going to have something interesting to read when they see. Be sure your website stands out of the bunch of other optometry sites. Be sure to mention this, if you’re running any specials are offering any new services.
– You probably spend lots of time answering the exact same question again and again. Why not use your web site? There are several companies offering a FAQ page. Your staff and you understand the types of questions that optometry patients want to understand. Then answer them in a simple to read language and write the questions on the FAQ page your patients will comprehend.
No site will ever replace great customer service. Make sure all questions are followed up quickly, if you plan to use your web site to help your customers. Your other office technology, like email and voicemail, shouldn’t become crutches to avoid discussing to customers.